Principal, Digital & Service Design
Nurit is a service design expert, focusing on digital transformation and human centered design.
She specializes in creating business insights, strategies and solutions that meet people's needs, including new products, services and systems.
Nurit co-founded and owned a service design company. Her extensive expertise is based on a multi-disciplinary approach using Design Thinking methodologies and tools, such as qualitative and ethnographic research, analysis, and rapid prototyping.
Nurit holds a B.Des in Set Design from Shenkar College of Engineering & Design, and an M.Des in Design Management from Bezalel Academy of Art and Design.