Effi leads the Industry & Defense practice at TASC Consulting and has advised leading global manufacturers in both industrial and consumer goods segments. He provides strategic guidance across various areas, including global growth strategy, go-to-market planning, and product-market fit. His recent years of experience encompass specialized sectors including the defense sector (unmanned systems and solutions), plastic and paper (including packaging), and food and agriculture (including innovative solutions). Effi holds an LL.B. and MBA from the Hebrew University of Jerusalem.