Developing an international growth strategy for an Israeli renewable-energy company
- Business Dilemma:
Market opportunities in Israel are narrow and highly competitive so local dominant players are seeking new opportunities worldwide. The company asked TASC to prioritize markets for initial penetration.
- Process:
TASC developed an international expansion strategy by analyzing the attractiveness and prioritization of target markets; decision-making on the desired business model; and mapping of required assets and capabilities to be developed. TASC also assisted the client in identifying possible partners for market
- Strategic solution:
We provided a map of prioritized target markets along with a recommended business model for market entry and gap analysis of assets and capabilities. In the second phase, we accompanied the client on a roadshow with possible financial partners.
