Consumer Goods & Retail

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Our Approach
The Retail & Consumer Goods industry landscape has been facing significant changes due to shifting consumers behavior, the rise of online retail, increasing competition from discount players and industry consolidation. These trends make securing healthy, sustainable growth a challenging task for established players and require them to shift their company’s focus while acquiring new capabilities. Our Retail & Consumer Goods practice is focused on understanding the fundamental trends and challenges facing the industry through proprietary research and analytical tools. We believe that a modern approach to retail management, rooted in a deep understanding of the dynamics of ever-changing consumers, will be the key drivers for success in this highly competitive landscape. We work with our clients to improve their sales and margins, build sustainable growth strategies incorporating innovative solutions, and develop online and digital strategies. We also assist our clients in making a transformative change and reinvent their business models to adapt to the industry’s disruptive trends.
Our Solutions
We serve our clients by using a variety of proprietary frameworks and managerial tools. We deliver practical insights based on a comprehensive suite of retail and e-tail excellence management tools combined with a finely tuned growth engine development process.
TASC offers comprehensive insight and analysis for the following
  • Growth strategy
  • Online strategy (including eCommerce market)
  • Marketing and business plans
  • Market entry and Go-to-market strategies
  • Digital transformation
  • Partnership models with retailers
  • Marketing and sales optimization
  • Pricing and promotion optimization
  • Profitability drivers, identification and optimization
  • Operational strategy
  • Merger & Acquisition support
Our Clients
Our client base includes leading retail chains in the Israeli market, food and beverages manufacturers and importers, consumer goods manufacturers, car importers and service providers, private equity funds and others.

Relevant Experience: Case Studies

TASC assisted a large equity fund in assessing the Israeli mattress market

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Assessment of the Israeli mattress market for a large equity fund

TASC assisted a large equity fund in assessing the Israeli mattress market

  • Business Dilemma:
    TASC assisted a large private equity firm in evaluating the market size of the Israeli mattress industry, as well as its prospected growth rate, expansion to supplementary products and disruption products threat.

 

  • Process:
    Our team conducted comprehensive market research based on public data and in-depth interviews with market players. Subsequently, the team formulated long-term forecasts for market development and identified strategic threats. All of the above were conducted in order to decide whether the client should enter the market.

 

  • Strategic solution & impact:
    The company received an in-depth market review in order to guide decision-making for future investment as well as targeting the most promising players.

 

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Formulating a strategic plan in order to increase sales volume and market share

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Developing a channel strategy for a leading Israeli beverages company

Formulating a strategic plan in order to increase sales volume and market share

  • Business Dilemma:
    TASC has been asked by a leading beverage company in Israel to increase sales volume and market share by streamlining the sales and distribution processes of the company’s products. Another goal was to identify and take advantage of growth opportunities and focus the efforts of the company’s sales and distribution units.

 

  • Process:
    Our team examined and formulated a snapshot of the company’s activity, its position in the market, and the extent of success of its efforts in its current activity model. In addition, market mapping and competitive analysis were performed, including an examination of possible activity models, best practices, and innovative solutions in the international market. A plan of changing the operating model was formulated to increase sales. The plan was detailed in its applicable steps.

 

  • Strategic solution & impact:
    At the end of the project, and as part of the characterization of the new operating plan, two key and complementary issues were taken into account: growth and sales potential and off-the-shelf inventory management. In addition, goals were set for the new operating model and an action plan was built that includes the steps to implement the operational and organizational changes required to move to potential-based management.

 

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

A hybrid strategy plan that includes physical and digital aspects

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Promoting a B2C strategy for commercial real-estate leader

A hybrid strategy plan that includes physical and digital aspects

  • Business Dilemma:
    The eCommerce revolution has ignited the need for a new and improved customer experience for the potential shopper and visitor. TASC has been requested by a leading commercial real-estate group to assist in the promotion of its B2C strategy.

 

  • Process:
    The project included a review of customer experience analysis and current gaps, creating a sample for a hybrid e-commerce physical mall experience, and defining the organizational change required to advance the B2C strategy.

 

  • Strategic solution & impact:
    Our team has developed a hybrid B2B-B2C strategy that emphasizes the synergy between e-commerce and traditional retail. The plan was submitted to the client, and is currently in implementation.

For more information: Salco Kleerekoper, Salco.Kleerekoper@dev.tasc-consulting.com

A national plan in order to place Israel as a world leader in the field

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Promoting Israel as a world leader in the field of alternative protein

A national plan in order to place Israel as a world leader in the field

  • Business Dilemma:
    In recent years, we witness new production techniques that will change the way we consume animal products, while demand for protein is expected to grow significantly in the coming years. TASC has been requested by leading international NGO to review the main challenges in promoting alternative protein industry on Israel

 

  • Process:
    The project process required reviewing the alternative protein global field, including major trends and forecasted growth, and defining the potential of Israel to be a global leader in the alternative protein field. In addition, our team mapped the barriers for the field development in Israel, and defined government initiatives that may lead to Israel’s competitive advantage in the field and their potential impact.

 

  • Strategic solution & impact:
    An offer to form a national plan in order to place Israel as a world leader in the alternative protein global field

 

 

 

 

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Forming a long-term strategy for a leading retail group, with a focus on retail excellence

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Growth strategy for a leading Israeli retail group

Forming a long-term strategy for a leading retail group, with a focus on retail excellence

  • Business Dilemma:
    The group had difficulty to grow for several years due to weak brand perception and increasing competition. The group was also struggling with growing operating expenses causing a decline in its profit margins. In light of these challenges, the group approached TASC in order to develop a new growth strategy.

 

  • Process:
    The project included a thorough research and analysis phase including   local and international market analysis, customer segmentation and an in-depth review of the group’s activities and assets.The strategic alternatives were developed with three main goals in mind:
  • Increasing current retail activity
  • Strengthening the competitive positioning
  • Developing future growth alternativesThe strategic alternatives were prioritized and a robust business plan was built for the chosen strategy.

 

  • Strategic solution & impact:
    The group implemented the recommended strategic plan which led to significant increase in revenues. In addition, TASC accompanied the M&A process of purchasing an eCommerce platform, who today is responsible for a substantial portion of the retailer’s growth.

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

International baked-goods manufacturer growth

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Growth strategy for an international baked-goods manufacturer

International baked-goods manufacturer growth

  • Business Dilemma:
    The baked-goods segment has faced stagnation due to recent changes in consumers behavior such as heightened awareness to proper nutrition as well as preference for premium freshly baked-goods sold in grocery chains. Therefore, TASC was asked to help the company in designing a growth strategy for its baked-goods category in both the professional and institutional markets

 

  • Process:
    The project included an in-depth review of the company’s activities along with intensive local and international market analysis.Our team based its recommendations on data analysis gathered from multiple sources; robust international benchmark; interviews with in-store bakeries, professional and institutional clients; market research regarding consumer preferences and demand forecasts.The designed growth strategy was based on a new marketing & sales plan adapting the product portfolio and designing of new retail concepts.

 

  • Strategic solution & impact:
    The company’s management adopted TASC’s recommended strategy and implemented it successfully

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Formulating alternative distribution channels strategy for a leading Israeli dairy company

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Channel strategy for a leading Israeli dairy company

Formulating alternative distribution channels strategy for a leading Israeli dairy company

  • Business Dilemma:
    At the time major trends were affecting the Israeli dairy market: private label dairy product launches, rise of eCommerce, entry of “low cost” retailers and regulatory changes. These trends led the company to seek TASC’s assistance in identifying alternative distribution channels and developing a business plan for the chosen alternative.

 

  • Process:
    The project included three phases:- In-depth analysis of the local and international food industry- Development of alternative distribution channels, both direct and indirect, with a special emphasis on online distribution platforms- Formation of business and marketing plans for each of the chosen distribution channels. Our team developed the recommended strategy based on comprehensive research and quantitative analysis of market potential, forecasted revenues and profitability

 

  • Strategic solution & impact:
    TASC’s proposed alternatives were reviewed by the board, and new digital sales channels are currently being examined before implementation at the national level

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Assembling a digital and multi-channel strategy for a leading consumer electronic group

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Digital strategy for a leading electronic appliances group

Assembling a digital and multi-channel strategy for a leading consumer electronic group

  • Business Dilemma:
    The group selling process was facing high dependence on traditional selling channels, which were mostly held by competitive importers. The group wished to deploy alternative direct channels to lower this dependence and increase its sales. The group approached TASC to help her in developing its future digital strategy.

 

  • Process:
    The project was comprised of an initial research and analysis phase, followed by the development of a number of strategic alternatives. Finally, the clients preferred alternative was detailed into a comprehensive, strategic roadmap.Our team designed the final strategy based on two main sources:- Internal analysis of the group’s current activity- Identification of international best practice of importers entering the digital market

 

  • Strategic solution & impact:
    Our team characterized the chosen alternative – an online platform, including competitive positioning, business model, product portfolio available through the platform, primary logistical challenges and initial platform design.The recommended strategy was approved and implemented by management, resulting in the launch of an independent digital platform.

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Supporting a department store chain in the acquisition and integration process of a pharmacy retailing chain

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Post merger integration plan for a leading retailer

Supporting a department store chain in the acquisition and integration process of a pharmacy retailing chain

  • Business Dilemma:
    The retailer was required to present a strategic plan in order to attain credit extension from its major creditors. The retailer’s management approached TASC for assistance in defining a strategy for both existing and newly integrated chains, including guidance in the operational merger with the pharmacy chain.

 

  • Process:
    The project included the development of a strategic plan for each of the retailers and an examination of the forecasted synergies from the operational merge of the two chains.Our team based its conclusions regarding future synergies based on a detailed financial model built for each of the companies, as well as a consolidated model.

 

  • Strategic solution & impact:
    After presenting the strategic plan formulated by TASC, the retailer was granted the requested credit extension.

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Developing a retail strategy based on TASC’s “retail excellence principals” for a leading convenience store chain

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Retail excellence for a leading convenience store chain

Developing a retail strategy based on TASC’s “retail excellence principals” for a leading convenience store chain

  • Business Dilemma:
    A leading gas-station chain was suffering from a decline in profits due to price volatility and regulatory changes. At that time, the executive management within the corporation believed in the potential of the convenience store activity and therefore approached TASC for assistance in developing a strategic plan for this activity.

 

  • Process:
    The retail strategy was based on four main components:
    – Thorough market analysis: local and international markets- Development of a unique value proposition: design of store clusters and formats, redefinition of the product portfolio, improvement of stores’ planograms and a new layout methodology- Formulation of innovative pricing strategy: competition-based pricing and prices differentiation- Detailed financial model: forecasted revenues and expenses, including the costs incurred during the implementation phaseOur team concluded its findings into a marketing plan and a detailed 3-year business plan.

 

  • Strategic solution & impact:
    The recommended strategy was implemented in full, resulting in a significant market share increase.

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Designing a marketing plan focused on the re-branding and turnaround strategy for a leading car brand

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Comprehensive turnaround strategy for a leading car brand

Designing a marketing plan focused on the re-branding and turnaround strategy for a leading car brand

  • Business Dilemma:
    Leading car brand firm was facing declining brand awareness and consumers perception that competitive pricing was its main advantage. The official importer of the brand sought TASC’s to assist in developing a turnaround strategy

 

  • Process:
    The project was based on thorough research and analysis, including:- Mapping the competition in the Israeli automotive industry- Identification of the most attractive vehicle segments for the brand- Analysis of the main factors influencing customer preference in the Israeli automotive marketFollowing the analysis phase, the team formulated possible positioning alternatives for the turnaround strategy

 

  • Strategic solution & impact: Firm management adopted the recommended turnaround strategy which included a comprehensive marketing plan. The plan implementation resulted in a significant increase in market share.

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

Developing and executing an implementation program for one of Israel’s largest retail companies

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Implementation of a strategic plan in a large retail company

Developing and executing an implementation program for one of Israel’s largest retail companies

  • Business Dilemma:
    After TASC’s Consumer Goods practice helped the company develop its long-term strategic plan, the company requested guidance to ensure the plan’s successful implementation.
  • Process:
    Implementation task forces were formed around each strategy initiative and in the course of their work detailed operational tasks, including KPIs and deadlines, were crafted. TASC supported the team’s work, helped with the gathering of data, monitored the plan’s implementation progress, and helped remove barriers to success.
  • Strategic Solution & Impact:
    The strategic plan was implemented successfully while re-branding the company, establishing managerial practices and changing and streamlining the company’s procurement processes. In addition, TASC advised the company in the acquisition of three companies (including pre-merger preparations and post-merger integration) in accordance with the strategic plan.

For more information: Ilan Bronstein, PHD Ilan.Bronstein@dev.tasc-consulting.com

Formulating a new product development strategy for a leading food manufacturer

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New product development for a leading food manufacturer

Formulating a new product development strategy for a leading food manufacturer

  • Business Dilemma:
    Increasing competition from retail and professional markets were affecting the client’s performance and led to stagnation of sales in major categories. Therefore, the food manufacturer was looking for new products that could growth engines for the relevant categories

 

  • Process:
    Our work included thorough local and international market research focused on identifying consumer trends and potential product initiatives.Our team built a long-list of product initiatives in the relevant categories and prioritized them based on impact/ feasibility analysis. For each initiative, the analysis included:- Characterization of target customers- Identification of potential competitors in the local market- Formulation of high-level strategy (package size, pricing, branding, etc.)- Estimation of local market size and potentialBased on the results of the impact/feasibility study, TASC recommended the launch of two significant product lines.

 

  • Strategic solution & impact:
    Our client adopted the recommendations and launched one of the two recommended alternatives. The new product enabled the food manufacturer to increase its market share in the relevant category by 5% within the first six months.

For more information: Ilan Schory, Ilan.Schory@dev.tasc-consulting.com

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